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Short-Sleeve Sun Lizard Kona Coffee Classic Crewneck T-Shirt
$35.00
 
As cold blooded animals, it goes without saying that lizards love the sun. And you'll love this tribal-style design that has a Southwest feel and a cool coffee color. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Maui Legend Crater Classic Crewneck T-Shirt
$41.00
 
Thanks to a little movie made by a mouse we probably don't have to explain the legend of Maui to you. By using native motifs, ocean symbolism and our unique Crater specialty dye, we've created our own take on everyone's favorite demi-god. We think it's pretty magical in its own right. Made using our exclusive specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Painted Napali Coast Blue Hawaii Classic Crewneck T-Shirt
$41.00
 
Since the Napali Coast is one of the most stunning places on earth, it's hard to do it justice. But our artist has captured its natural majesty and rugged beauty in this original painting that sparkles like the jewel of Kauai. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve H50 Island Investigators Crater Classic Crewneck T-Shirt
$35.00
 
It doesn't take a detective to figure out this is one cool shirt. Turning the Hawaii Five-0 wave and establishing shot of Diamond Head into an original painting is a classy way to celebrate the fiftieth anniversary of this classic show. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Fly Nohu Blue Steel Hawaiian Polo Shirt
$56.00
 
This shirt is a real catch and we're not only referencing the cool native fish design. The blue steel coloring, which isn't too bright, but still adds a nice pop of color to any wardrobe, will also make splash. The piqued fabric is washed for ultimate softness and the coconut shell buttons add just the right amount of island flair for a polo you can't help but love. This all-over design will hold its color longer and resist fading-a result of reactive printing, a process we specialize in thanks to our attention to detail and use of environmentally friendly water-based inks. Forgoing the classic button front look for a polo shirt style, this top is more fitted and sporty allowing it to be worn not only with casual dress attire but also on the tennis court or golf course. Finished with a special wash for ultimate softness and durability and outfitted with cool coconut shell buttons, this polo shirt combines our best manufacturing techniques with the best that Hawaii has to offer.
Short-Sleeve H50 Headquarters Navy Classic Crewneck T-Shirt
$31.00
 
The State Judiciary Building is most recognizable to non-islanders as the fictional offices of the Hawaii Five-0 team. Beautiful both as an ode to island culture and the TV show's lasting legacy it makes for a stunning and stylish T. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Coconut Dyed Canton Pants
$59.00
 
From food to fiber, they say there are nearly 100 uses for the coconut. That kind of versatility is hard come by in anything except maybe these pant which just so happen to be dyed using real coconut. The relaxed fit and comfortable brushed backing on the inside of these pants make them great for lounging around while the heavyweight twill cotton and banded rib-knit elastic waistband and cuffs make them a more handsome and durable alternative to sweat pants. Their versatility is enhanced by the three-pocket design, further proving that these are the pants of choice for those living a true islander lifestyle.
Short-Sleeve H50 Old School Black Classic Crewneck T-Shirt
$31.00
 
This throwback T is a real catch. With the old school font and Steve's bad-to-the-bone black Mercury, this design proves the classics only get better with age. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Dragon Fury Espresso Pima T-Shirt
$41.00
 
Where there's smoke there's a fire breathing dragon. The Asian-inspired design and intricate detailing makes for a shirt that will make you look hot and powerful every time you wear it. Already made with a luxurious fiber with brilliant luster, our Pima cotton Ts are finished with a special wash for ultimate softness and durability. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Hana Jeep Pale Ale Classic Crewneck T-Shirt
$35.00
 
Driving the road to Hana in a Jeep is a right passage for all visitors to the islands. With crazy turns and cliffs that drop off into the ocean, it's a pretty hairy drive so when it's over you'll probably need a cold beer like the ones we use to dye this shirt. Made using our exclusive specialty dying process that uses real pale ale and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve VW North Shore Bug White Classic Crewneck T-Shirt
$31.00
 
Fun and adventurous. Those words describe Volkswagen's designs like the iconic bug. It also describes the surfers that flock to the North Shore. No wonder they're a match made in paradise as this T shows. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Duke Kahanamoku Chile Classic Crewneck T-Shirt
$35.00
 
Few things signify Hawaii like Duke Kahanamoku surfing in front of Diamond Head. The man who took surfing off the islands and brought it to the world is Hawaii's King of Cool and we bring his aura alive with this hot new T made using our chile pepper dye. Made using our exclusive specialty dying process that uses real chile peppers and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.