The Good Life

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Short-Sleeve North Shore Pineapples Pineapple Classic Crewneck T-Shirt
$35.00
 
Hawaii's North Shore is home to a historic pineapple plantation. This throwback style design captures the area's pineapple growing heyday while the pineapple dyed tee shows that the fruit still conveys the sunny atmosphere of island life. Made using our exclusive specialty dying process that uses real pineapple juice and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve I Am Sun Crater Classic Crewneck T-Shirt
$35.00
 
Hawaiians talk about being one with the natural world. By immersing yourself in this sunny tee you'll experience that feeling so much so that you just might think you are what you are wearing. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Pine Dyed Crazyshorts® Twill Shorts
$51.00
 
There's a reason olive drab got its name-it's lacking luster. Our new pine-dyed color takes army green to a new level with a depth of color and piney polish straight from the forest. Built for an active lifestyle, these shorts are made from 100% cotton twill. With an elastic waistband for the perfect fit you can always count on, they manage to bridge the gap between casual and stylish. Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won 't get lost in the wash. Pair this with your favorite Crazy Shirt and you'll be ready for any adventure.
Long-Sleeve Mauka Mauka Band Crater Classic Crewneck T-Shirt
$41.00
 
If you want to get around Hawaii, you better know that when you get directions, mauka means toward the mountains or inland. If you want to look like a true islander let us direct you to this shirt with its traditional-style artwork and coloring that comes from real volcanic ash. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Good Luck Gecko Band Pine Classic Crewneck T-Shirt
$35.00
 
In many tropical destinations and ancient cultures geckos are considered good luck. Knowing that, we've added a whole stripe to this shirt sure to put good fortune on your side as well as good looks. Made using our exclusive specialty dying process that uses tea made from real pine needles and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Woodcut Kilauea Paradise Red Classic Crewneck T-Shirt
$41.00
 
Wood and fire don't usually go together all that great but here they're a match made in paradise. This fiery design plays off the Paradise Red dye to create a tapestry brimming with lava and energy. Made using our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Wish You Were Here Navy Classic Crewneck T-Shirt
$37.00
 
This message is classic and straightforward. Same goes for the design, which with its white and black look conveys the simple natural beauty that is Hawaii. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time..
Crater Dyed® Crazyshorts® Twill Shorts
$51.00
 
Experience the essence of life on the coast embodied in a pair of shorts that takes versatile style to a new grade of comfort.  Once you´ve walked a mile in our original Crazyshorts® design, you´ll find yourself coming back to get a pair in every color!

Built for the coastal living and vacation lifestyle, these shorts are made from 100% cotton twill with an elastic waistband for the perfect fit you can always count on.  Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won´t get lost in the wash.  Add a Crazy Shirt to the mix, and you´re headed for vacation!

Short-Sleeve Silver King Blueberry Classic Crewneck T-Shirt
$35.00
 
Everything about these fish is big, from their ancestry that goes back to the dinosaurs to their length that can go up to 8 feet. Show you're a big deal on par with these silver swimmers with this new blueberry dyed tee. Made using our exclusive specialty dying process that uses real Blueberries and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Tribal Whale Breach Blue Hawaii Classic Crewneck T-Shirt
$41.00
 
When a whale breaks the surface it's a stunning sight of power, beauty and excitement. Adding in an element of traditional artwork, this design conveys all those powerful emotions with just the right amount of color. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Green Sea Turtle Pine Classic Crewneck T-Shirt
$35.00
 
Maybe this sea turtle is coming onto the beach to nest. Maybe it's coming to grab one of these boards because they love to ride the waves. Either way, when they come out of the water, it's a great way to see their green coloring that's highlighted in this pine dyed tee. Made using our exclusive specialty dying process that uses tea made from real pine needles and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Blue Honu Crater Pique Polo Shirt
$58.00
 
It's fitting this design is on a crater-dyed shirt because it's the kind of artwork you'd find in an ancient petroglyph often drawn in volcanic rock. We've added just of touch of ocean blue to the embroidery to give this style just the right touch of island flair. The piqued fabric is washed for ultimate softness and the coconut shell buttons add just the right amount of island flair for a polo you can't help but love. Forgoing the classic button front look for a polo shirt style, this top is more fitted and sporty allowing it to be worn not only with casual dress attire but also on the tennis court or golf course. Finished with a special wash for ultimate softness and durability, this polo shirt combines our best manufacturing techniques with the best that Hawaii has to offer.