Best Sellers

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Short-Sleeve Paradise Found Coconut Classic Crewneck T-Shirt
$35.00
 
This throwback design conjures up the romance and adventure of the early years of Hawaii becoming the world's getaway. Dyed using real coconut milk and featuring iconic graphics, this T is also a great way to get away from the everyday grind. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Kona Coffee Dyed Twill Pant
$59.00
 
You'll love the casual comfort of our 100% cotton twill pants. Versatile enough to go from casual to more dressy occasions, and quality constructed to last through years of everyday use. If you've tried our famous Canton Pants, you'll want these in your wardrobe too. The fabric is lighter in weight and is a bit more dressy with a slightly slimmer fit in the hips and thighs. Pair them with a Crazy Shirt and you're set!
Short-Sleeve Linear Ti Hemp Classic Crewneck T-Shirt
$35.00
 
Believing the plant to possess great spiritual power, Native Hawaiians will wear or carry a Ti leaf for good luck. Well, this shirt features a whole band of Ti leaves, so aside from being incredibly handsome, anytime you wear it fortune will definitely be smiling down on you. Made using our exclusive specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Malama Blue Hawaii Crewneck T-Shirt
$35.00
 
Happy hour is a four-season affair with our Blue Hawaii T Shirts. The almost surreal tone of this vibrant shirt could only come from the magical, tropical concoction that is Blue Curacao liqueur. The Blue Hawaii is a local invention that started a revolution for beach goers the world over. Just add a pineapple wedge and a little umbrella, and you've got yourself a party!
Short-Sleeve USA Made White Crewneck T-Shirt
$31.00
 
When mapping out your summer wardrobe be sure to keep this patriotic design front and center. Not only is the red, white and blue image perfect for celebrating the Fourth, but it's also proudly printed in the USA. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel for quality you can see and designs that stand the test of time.
Short-Sleeve Techno Palms Wine Classic Crewneck T-Shirt
$35.00
 
Our Classic The Classic Crews feature a wider cut with no side seams for superior comfort and long-lasting service. Our 100% combed, ring-spun cotton will provide softness and durability, while our exclusive screen-printed designs that won't crack or peel add some flair to your look. No wonder these tees are a year-round favorite! Details include spandex reinforced seamless collar, tubular knit construction and taped neck and shoulder seam.
Short-Sleeve Mano A Mano Ekahi Vertical Crater Pique Polo Shirt
$56.00
 
Ekahi means "one" in Hawaiian and this is the one and only collared shirt you'll need. Masculine doesn't begin to describe how awesome the shark-wave design looks against the crater dyed material. Made from 100% combed Peruvian cotton for the comfort you expect from a casual shirt and the substance you want for a refined sense of style. The unique color comes from our specialty dying process that uses real volcanic ash. Plus, it is proudly embroidered in the United States using with soft backing and threads that won't bleed during wash for quality you can see and designs that stand the test of time.
Blue Hawaii Dyed Crazyshorts® Twill Shorts
$48.00
 
Experience the essence of life on the coast embodied in a pair of shorts that takes versatile style to a new grade of comfort.  Once you´ve walked a mile in our original Crazyshorts® design, you´ll find yourself coming back to get a pair in every color!

Built for the coastal living and vacation lifestyle, these shorts are made from 100% cotton twill with an elastic waistband for the perfect fit you can always count on.  Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won´t get lost in the wash.  Add a Crazy Shirt to the mix, and you´re headed for vacation!

Short-Sleeve A Hui Hou Coconut Classic Crewneck T-Shirt
$35.00
 
The perfect sentiment to share before leaving on a voyage, the name of this shirt means "until we meet again." And you won't meet a better combination of an island-inspired design and tropical coloring (thanks to the coconut dyed fabric) than this T. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Maui Postage Blue Hawaii Classic Crewneck T-Shirt
$35.00
 
On Maui, summer is for hiking Haleakala crater and winter means whale watching. This stamp brings both together for a composition that never goes out of season. A part of our new Stamp Collection, Artist Kalany Omengkar intricately crafted this graphic using sharp outlines, bold strokes and distinct colors to create Art Deco-style designs are miniature works of art that send a big message. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Coconut Dyed Crazyshorts® Twill Shorts
$48.00
 
You might want to call this color off-white, but we like to think of it as on-point when you want to keep things casual without white-washing your personality. The creamy hue fits right in with the weave of this material, creating a striking texture and natural shade that goes well with Ts, polos and Hawaiian shirts alike. Made of 100% heavyweight cotton twill, these bottoms can go from the beach to the pool to the town without missing a beat or you missing any of the fun-making these the only piece of clothing you truly need for coastal living and vacationing.
Short-Sleeve Sunset Roast Kona Coffee Classic Crewneck T-Shirt
$35.00
 
Being located close to the equator means a lot of good things for Hawaii, but two of the tops are that we grow great coffee and have great sunsets. Enjoy them both with this stunning design and shirt dyed using real Kona java. Made using our exclusive specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.