Pupukea means white shells, but we've replaced the shells with tropical flowers for a design that cascades down the shirt. The result is light and lovely, and really stands out against the jet black material. Our luxurious Pima cotton V-neck shirts are finished with a special wash for ultimate softness and durability and also feature a slim fit for feminine appeal. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.