One look at this image and you know why we had to put it on one of our Crater dyed shirt, which are colored using real volcanic ash. Based on the label from Maui Brewing Co.’s red ale brewed with Liliko’l and cherries, this is the shirt to sport whether you want to raise a glass or raise the dead. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.