Give Aloha - Share Aloha - Be Aloha. Malama means to take care of, tend, attend, care for, preserve, protect, beware, save, maintain. Malama is warm, Malama is personal and can only come from the heart. This exclusive one-of-a-kind B. Kliban design is meant to inspire positive acts of kindness with $6 of the sale of each shirt being donated to our long-time friends at the Hawaiian Humane Society. Shop for a cause and help our furry friends in need! Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.