Men

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Sleeveless Retro Sunset Crater Tank Top
Was $29.00
Now $23.20
 
This band reminds us of the 1970s. The silhouettes are pure eighties. The Woodie station wagon is a flashback to the 50s and 60s. Despite how divergent all these elements are, they are all tied to together by the islands' Aloha lifestyle for a shirt that's timeless in its style and significance. Made from 100% combed ring-spun cotton and featuring 50+ SPF protection, this tank will keep you feeling cool, calm and protected all summer long. Its got ribbed trim at the armholes and neckline so it keeps its shape and tubular knit construction to put up with your active lifestyle. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Sleeveless Fish Blocks Crater Tank Top
Was $29.00
Now $23.20
 
Traditional Hawaiian art features a lot of fish imagery and linear shapes, both of which give this design a strong island feel. Also adding to its Aloha Spirit is the fact its made using our exclusive specialty dying process that uses real volcanic ash. Made from 100% combed ring-spun cotton and featuring 50+ SPF protection, this tank will keep you feeling cool, calm and protected all summer long. Its got ribbed trim at the armholes and neckline so it keeps its shape and tubular knit construction to put up with your active lifestyle. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland® Mahi Mahi Hemp Classic Crewneck T-Shirt
Was $35.00
Now $17.50
 
All you need is one look at this stunning piece of artwork to know that mahi mahi means "very strong" in Hawaiian. Full of the beauty and power of the sea, this design is everything that you'd expect from Wyland, the world's most renowned marine life artist and an advocate for environmental conservation. Made using our exclusive specialty dying process that features real industrial hemp and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland® Blue Marlin Blues Crater Classic Crewneck T-Shirt
Was $35.00
Now $17.50
 
Nobody brings to life the world of the deep like Wyland. Here he captures the magical way sunlight meets darkness in the ocean to illuminate stunning creatures like the majestic blue marlin. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Winds of Freedom Coconut Pique Polo Shirt
Was $58.00
Now $46.40
 
Is there anything as majestic as seeing the star and stripes blowing in the breeze? This design encapsulates that feeling of freedom and liberty in way that's both artistic and fashionable. The piqued fabric is washed for ultimate softness and the coconut shell buttons add just the right amount of island flair for a polo you can't help but love. Made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. The design is proudly embroidered for quality you can see and designs that stand the test of time.
Short-Sleeve Vintage Ride American Chile Classic Crewneck T-Shirt
Was $35.00
Now $24.50
 
A good old fashioned American road trip never gets old-only the cars do. But that doesn't mean they aren't still cool. In fact, just like this shirt, they never go out of style. Made using our exclusive specialty dying process that uses real chile peppers and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve USA Collage Crater Classic Crewneck T-Shirt
Was $35.00
Now $28.00
 
When it comes to celebrating the Fourth and our freedom what better way to do it than with a collage of all the great symbols of America. Like a melting pot you can wear, it combines artistry and patriotism into the perfect expression of everything the U.S.A. stands for. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve US Old Glory and Mo Crater Classic Crewneck T-Shirt
Was $35.00
Now $28.00
 
Commissioned after Pearl Harbor, the Mighty Mo is proof that the attack only served to make America bigger and better. After 50 years of protecting the United States, it now resides in Pearl Harbor where it stands as a testament to courage, honor and sacrifice. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Twin Waves Blueberry Pique Polo Shirt
Was $60.00
Now $48.00
 
Feel the power of riding two waves at once with this dual and dynamic design given added depth by the new blueberry dyed material. Made using a weaving style that incorporates raised parallel cords, these styles burst with color thanks to how the specialty dyes soak deep into the geometric grooves. The piqued fabric is washed for ultimate softness and the coconut shell buttons add just the right amount of island flair for a polo you can't help but love. Made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. The unique color comes from our specialty dye made with real blueberries and the design is proudly embroidered for quality you can see and designs that stand the test of time.
Short-Sleeve Twilight Sun Blueberry Classic Crewneck T-Shirt
Was $35.00
Now $28.00
 
Just before the sun goes down, it lights up the sky to remind us of the great day we've had, the power of being in the moment and what to look forward to tomorrow. Embrace the beauty of the past, present and future with this stunning original painting of a sunset sail. Made using our exclusive specialty dying process that uses real blueberries and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Tribal Sail Blue Hawaii Pique Polo Shirt
Was $58.00
Now $46.40
 
The sea and native Hawaiians are like yin and yang-you can't separate them. We bring that traditional island connection to this design full of maritime charm and tribal artwork. The piqued fabric is washed for ultimate softness and the coconut shell buttons add just the right amount of island flair for a polo you can't help but love. Made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. The unique color comes from our specialty dye made with real blue Cura�ao and the design is proudly embroidered for quality you can see and designs that stand the test of time.
Short-Sleeve Tribal Petro Kilauea Chile Classic Crewneck T-Shirt
Was $35.00
Now $28.00
 
The Pu'u Loa petroglyph field on Kilauea is considered sacred by Hawaiians and is one of the best places to see these powerful works of art. Powerful in a different sense is the volcano these motifs call home, and we've done our best to use the ancient style of art to depict the exclusivity of this island landmark. Made using our exclusive specialty dying process that uses real chile peppers and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.