Specialty Dyed

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Short-Sleeve Year of the Boar Kona Coffee Classic Crewneck T-Shirt
$35.00
 
Folks born in the Year of the Boar have energy and enthusiasm, but let their actions do the talking for them-not their words. So whether that's you or just want to follow their lead, pull on this shirt and show-don't tell the world-you're ready for 2019! Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Vintage Hawaii Coconut Classic Crewneck T-Shirt
$35.00
 
Channel your inner explorer with this throwback map that recalls a time when a trip to the tropics was an unlikely adventure. The distressed look adds extra personality while the coconut dyed fabric gives it extra island flair you can't find just anywhere. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Vail Lab Flag Crater Classic Crewneck T-Shirt
$35.00
 
When exploring the mountains and all their natural beauty there's no better companion than a Lab. Celebrate your best friend and your best life with this cool Colorado T. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve VW Surf Session Paradise Red Classic Crewneck T-Shirt
$35.00
 
What board you ride says just as much about you as the car you drive. That's why surfers love to head to a surf session in their VW bugs-cars as interesting and unconventional as those who think life's a beach. Made using our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve VW Laguna Beach Bug Coconut Classic Crewneck T-Shirt
$35.00
 
The VW beetle. The Laguna Beach lifeguard tower. Two California surfing classics that have stood the test of time come together in this one shirt that brings the past into the present with SoCal surf style. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Tribal Turtle Hemp Classic Crewneck T-Shirt
$35.00
 
Turtles, or honu in Hawaiian, have been by depicted by native islanders in petroglyphs for thousands of years. Sure to also rock your world is this dark brown, old school-style design that is perfectly complemented by the light-green hemp dyed T. Made using our exclusive specialty dying process that uses real industrial hemp and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Tribal Turtle Coconut Mini T-Shirt
$35.00
 
Turtles, or honu in Hawaiian, have been depicted by native islanders in rock petroglyphs for thousands of years. Sure to also rock your world is this dark brown, old school-style design that is perfectly complemented by the light coconut dyed T. As the name implies, Mini Ts like this one are cut a little shorter for a fun, flirty look but remain extremely comfortable thanks to the relaxed fit. It's dyed using our specialty coconut dying process and made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve The Money Express Money Classic Crewneck T-Shirt
$35.00
 
People say time flies but if you really feel it's money that takes off then this is the shirt for you. It's got a cool retro vibe that pairs perfectly with the inset images of the $100 bill, making you look like a million bucks. Made using our exclusive specialty dying process that uses real American currency and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Tapa Kalalau Hemp Classic Crewneck T-Shirt
$35.00
 
Inaccessible by automobile, Kalalau is one of Hawaii's most pristine valleys, reminding us what the islands were like during tribal times. That makes it fitting to pair a stunning painting of this landscape with Tapa designs, which are traditional artwork made on bark cloth. And, since Kauai is the garden isle, we've also put them on a hemp dyed T. Made using our exclusive specialty dying process that uses real industrial hemp and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Tapa Band Paradise Red Pique Polo Shirt
$56.00
 
Native Hawaiians were not only great artists as we can see in traditional designs like the tapa (or kapa) patterns that go around this shirt. They were also very skilled at making dyes out anything that could find in nature. Which is why the combo of our new Paradise Red dye made from hibiscus, rose hip, ginger and dry apple and this artwork makes for classic island attire. Dyed with a special recipe of hibiscus, rose hip, ginger and dry apple and made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. Plus, it is proudly screen printed in the United States using colorfast inks that won't bleed during wash for quality you can see and designs that stand the test of time.
Short-Sleeve Tapa Band Paradise Red Classic Crewneck T-Shirt
$35.00
 
Native Hawaiians were not only great artists as we can see in traditional designs like the tapa (or kapa) patterns that go around this shirt. They were also very skilled at making dyes out anything that they could find in nature. Which is why the combo of our new Paradise Red made from hibiscus, rose hip, ginger and dry apple and this artwork makes for classic island attire. Made using our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Sun Sea Dive Pineapple Classic Crewneck T-Shirt
$35.00
 
The North Shore has everything you could want in a beach outing-the sun, sea and ocean adventures. This shirt says it all and has it all thanks to a cool tribal graphic and a super sunny shade. Made using our exclusive specialty dying process that uses pineapple and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.