Classic Crews

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Short-Sleeve Desert Guardian Coconut Classic Crewneck T-Shirt
$35.00
 
Intricately designed, this eagle soars above boring old t-shirts. The mix of native-style artwork and earth tones that include the coconut dyed fabric give it an organic feel that's sure to lift any look to new heights. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Puakenikeni Band Key Lime Classic Crewneck T-Shirt
$35.00
 
The Puakenikeni plant's name means "the ten-cent flower" because, nearly one hundred years ago, one bloom would sell for that amount. Now we've taken its stunning leaves and opening blossoms to create a design that makes you look like a million bucks. Made using our exclusive specialty dying process that uses real key limes and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Veke Band Crater Classic Crewneck T-Shirt
$41.00
 
Geometric kapa designs like this one are traditionally made by beating the design into a cloth. Though we painted ours, the result is the same-a cool geometric pattern that is sure to be a hit! Made from 100% combed ring-spun cotton, this tank will keep you feeling cool, calm and protected all summer long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. The unique color comes from our specialty dying process that uses real Cranberry juice. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Honua Paradise Red Classic Crewneck T-Shirt
$41.00
 
In Hawaiian, Honua means earth, but to islanders it also signifies the foundation of our existence as nature and man are intertwined as one. This physical and spiritual unity comes to life in this shirt that will make you feel centered and a part of something bigger than yourself. Made using our exclusive specialty dying process that uses real hibiscus, rose hip, ginger and dry apple and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Coconut Palm Coconut Classic Crewneck T-Shirt
$41.00
 
The charm of this artwork lies in its simplicity and its cohesive design. A classic one-color woodcut graphic uses negative space to create a positive island vibe while the coconut leaves are perfectly complemented by coconut dyed fabric. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Jakarta Joe Blue Hawaii Classic Crewneck T-Shirt
$41.00
 
Long on style and big on comfort, our men's long sleeve T shirts bring back warm-weather fashion this season with a 100% combed, ring-spun cotton build that warms the body and the soul. Spandex-reinforced collar and cuffs for durability. Sport a relaxed fit that speaks to your commitment to casual comfort, and take the Crazy approach to cool beach style.
Long-Sleeve Tribal Petro Honu Key Lime Classic Crewneck T-Shirt
$41.00
 
Native Hawaiians' reverence for the sea turtle can be found in their rock drawings like the ones found at Hawaii Volcanoes National Park. An ode to that ancient artwork, this design brings to life the great honu. Made using our exclusive key lime specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Down Under Analog Black Classic Crewneck T-Shirt
$37.00
 
Hawaii and Australia share an island spirit and cultures tied closely to the South Pacific. This design ties in tribal art with a wave motif to create intercontinental artwork that gives you a look that'll be a hit the world over. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve B. Kliban Two Dead Rats Paradise Red Classic Crewneck T-Shirt
$35.00
 
Sharing is caring as they say. And you're truly gonna care for this T featuring two of Kliban's most generous cats. Made using our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Key West Express Paradise Red Classic Crewneck T-Shirt
$35.00
 
This tee is anything but plain. Get it?!?! But seriously, this retro design truly is a vacation from your boring old tees just like Key West is the cure-all for boring old towns. Made using our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Blue Turtle Paradise Red Classic Crewneck T-Shirt
$35.00
 
Luck. Endurance. Long life. These are ideas that the turtle (or honu) represents in Hawaiian culture, and what better way to celebrate them than with an artistic image worthy of these stunning and steadfast sea creatures. Made using our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Maui Legend Crater Classic Crewneck T-Shirt
$41.00
 
Thanks to a little movie made by a mouse we probably don't have to explain the legend of Maui to you. By using native motifs, ocean symbolism and our unique Crater specialty dye, we've created our own take on everyone's favorite demi-god. We think it's pretty magical in its own right. Made using our exclusive specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.