New Arrivals

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Short-Sleeve Tribal Parrot Fish Coconut Pique Polo Shirt
$58.00
 
Want to raise your game? Then an embroidered pique polo is the way to go thanks to the colorful parrot fish design that literally stands out from the cool, coconut dyed material. Made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. Plus, it is proudly screen printed in the United States using colorfast inks that won't bleed during wash for quality you can see and designs that stand the test of time.
Sleeveless Maui Legend Crater Tank Top
$29.00
 
Thanks to a little movie made by a mouse we probably don't have to explain the legend of Maui to you. By using native motifs, ocean symbolism and our unique Crater specialty dye, we've created our own take on everyone's favorite demi-god. We think it's pretty magical in its own right. Made using our exclusive specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Deep Danger Smoke Pima T-Shirt
$49.00
 
Who knows what lurks in the deep, dark recesses of the fathomless ocean? Nobody and that's what makes it so captivating. Let your imagination run wild with this dominant and daring white-on-black design. Already made with a luxurious fiber with brilliant luster, our Pima cotton Ts are finished with a special wash for ultimate softness and durability. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland® Sea Turtle Band Cool Blue Pima T-Shirt
$43.00
 
Inspiration comes in many forms and you get double the motivation to protect our oceans in this tee thanks to the powerful quote and equally stunning artwork. This is your chance to own a true piece of art by a true legend: Wyland, the world's most renowned marine life artist. Already made with a luxurious fiber with brilliant luster, our Pima cotton Ts are finished with a special wash for ultimate softness and durability. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Kawa Kawa Band Chile Classic Crewneck T-Shirt
$35.00
 
An artistic mix of traditional kapa patterns and tribal-style designs, this band is a timeless piece of island artwork. Adding to its dignified motifs are the shark images that convey a sense of power and majesty upon all who wear this T. Made using our exclusive specialty dying process that uses real chile peppers and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Lime Time Key Lime Classic Crewneck T-Shirt
$35.00
 
Lime adds a freshness to any drink and makes you feel like you're at the beach. Bring that feeling wherever you go with this T dyed using real key lime and featuring artwork that's full of flavor and fun. Made using our exclusive specialty dying process that uses real key limes and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Kauai Island Brewing Co. Logo Crater Classic Crewneck T-Shirt
$35.00
 
Kauai Island Brewing Co.'s new logo is a throwback to the "Wa'a kaukahi", the traditional Hawaiian single-hulled seafaring canoe. This mix of old and new is perfect for KIBC, the world's westernmost brewery that makes original beers with traditional Hawaiian names. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.