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SORT BY:
Short-Sleeve Coco Blast Coconut Classic Crewneck T-Shirt
$35.00
 
Get a blast of tropical colors with this lively and natural design. The greens and blues explode off the t-shirt thanks to the contrast of the light and creamy look of the coconut-dyed material. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Linear Ti Black/Charcoal Longboard Hooded T
$62.00
 
Believing the plant to possess great spiritual power, Native Hawaiians will wear or carry a Ti leaf for good luck. Well, this top features a whole band of Ti leaves, so aside from being incredibly handsome, anytime you wear it fortune will definitely be smiling down on you. Surfing on a longboard is easy, striking and relaxed. We've taken that feel and put it into this cool and comfortable hooded T. It's lightweight and effortless to wear and the contrast zipper and ribbing combine with the modern fit for eye catching style when you aren't catching waves. Plus, we print these tops in the United States using eco-friendly water-based inks for more vibrant colors, a softer feel and artwork that stands the test of time.
Short-Sleeve H50 Island Investigators Crater Classic Crewneck T-Shirt
$35.00
 
It doesn't take a detective to figure out this is one cool shirt. Turning the Hawaii Five-0 wave and establishing shot of Diamond Head into an original painting is a classy way to celebrate the fiftieth anniversary of this classic show. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve B. Kliban Fly Fishing Cat Navy Crewneck T-Shirt
$37.00
 
Casting around for a t-shirt that's fly? This Kliban design is sure to catch eyes and net chuckles. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel.
Short-Sleeve Sun Lizard Kona Coffee Classic Crewneck T-Shirt
$35.00
 
As cold blooded animals, it goes without saying that lizards love the sun. And you'll love this tribal-style design that has a Southwest feel and a cool coffee color. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve The Money Express Money Classic Crewneck T-Shirt
$35.00
 
People say time flies but if you really feel it's money that takes off then this is the shirt for you. It's got a cool retro vibe that pairs perfectly with the inset images of the $100 bill, making you look like a million bucks. Made using our exclusive specialty dying process that uses real American currency and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve H50 Sunset Ride White Classic Crewneck T-Shirt
$31.00
 
If you're going to ride off into a Hawaiian sunset, you better do it in style--like in Danno's black Camaro. A nice mix of pastels and power, this shirt captures the island's beauty and the show's unique character--both of which have made it popular for fifty years. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Waikiki Brewing Hana Hou Hefe Crater Classic Crewneck T-Shirt
$35.00
 
"Encore" is a great name for this beer because if you drink one you immediately call for another. Same goes for this t-shirt, which pairs a retro design and Crater dyed material for a look that'll make you want more than one. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Ukulele Player Coconut Classic Crewneck T-Shirt
$35.00
 
The ukulele is a uniquely Hawaiian design which makes it a fitting subject for the traditional-style piece of island artwork that graces this T. The coconut-dyed material echoes the palm leaves on the shirt creating a cohesive tropical look inside and out. Made using our exclusive specialty dying process that uses real coconut and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Tribal Dive Indigo Pima T-Shirt
$47.00
 
Here our artist captures the symmetry and grace of the manta ray by using a tribal-style design. This T is great souvenir for anyone who has seen these incredible creatures while on a dive or for those who dream about one day having such a magical island experience. Already made with a luxurious fiber with brilliant luster, our Pima cotton Ts are finished with a special wash for ultimate softness and durability. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Sun Spinner Taupe Heather Mountain Peak Pullover
$66.00
 
The warmth and power of the sun come alive in this bright mosaic. Wear it as a tribute to Maui lassoing the sun to make our days last longer or just to let everyone know you 're a true sun worshipper in your own right. You can't go wrong with this 100% heathered cotton French Terry pullover. This super soft sweatshirt has a casual fit so you can stretch out in comfort, and the contrast zipper and neck taping gives it a sporty look whether you're on the town or on top of a mountain.
Long-Sleeve Maui Legend Raven Point Break Hoodie
$72.00
 
Thanks to a little movie made by a mouse we probably don't have to explain the legend of Maui to you. By using native motifs, ocean symbolism and our unique Crater specialty dye, we've created our own take on everyone's favorite demi-god. We think it's pretty magical in its own right. Before and after your surf session, keep the chill off by pulling on this hoodie. Speaking of chillin', the headphone cord buttonholes inside the pockets will be music to your ears. Plus, its got a peached finished for extra softness and a relaxed fit so you'll be all set hanging out between sets. Plus, we print these tops in the United States using eco-friendly water-based inks for more vibrant colors, a softer feel and artwork that stands the test of time.