New Arrivals

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Sleeveless Maui Legend Crater Tank Top
$29.00
 
Thanks to a little movie made by a mouse we probably don't have to explain the legend of Maui to you. By using native motifs, ocean symbolism and our unique Crater specialty dye, we've created our own take on everyone's favorite demi-god. We think it's pretty magical in its own right. Made using our exclusive specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland Tiger Sea White Classic Crewneck T-Shirt
$31.00
 
The master of ocean art is at it again with this stunning new painting of tiger sharks prowling the undersea depths. These proud animals are considered a near threatened species and we hope showing their stunning power will spur more people to follow Wyland's lead and help conserve and protect our oceans and the creatures that call it home. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland Sea Turtle Band Cool Blue Pima T-Shirt
$43.00
 
Inspiration comes in many forms and you get double the motivation to protect our oceans in this tee thanks to the powerful quote and equally stunning artwork. This is your chance to own a true piece of art by a true legend: Wyland, the world's most renowned marine life artist. Already made with a luxurious fiber with brilliant luster, our Pima cotton Ts are finished with a special wash for ultimate softness and durability. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland Mahi Mahi Hemp Classic Crewneck T-Shirt
$35.00
 
All you need is one look at this stunning piece of artwork to know that mahi mahi means "very strong" in Hawaiian. Full of the beauty and power of the sea, this design is everything that you'd expect from Wyland, the world's most renowned marine life artist and an advocate for environmental conservation. Made using our exclusive specialty dying process that features real industrial hemp and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Wyland Blue Marlin Blues Crater Classic Crewneck T-Shirt
$35.00
 
Nobody brings to life the world of the deep like Wyland. Here he captures the magical way sunlight meets darkness in the ocean to illuminate stunning creatures like the majestic blue marlin. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Whale Flukes Smoke Pima T-Shirt
$43.00
 
A whale's tail symbolizes strength and balance. Get a boatload of both with this pod of flukes. Already made with a luxurious fiber with brilliant luster, our Pima cotton Ts are finished with a special wash for ultimate softness and durability. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve VW Surf Van Navy Classic Crewneck T-Shirt
$31.00
 
The 23-window model is the holy grail of VW buses. They're almost impossible to find but we've got a mint one right here ready to take you to some heavenly waves. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve VW Bigger Is Better Chile Classic Crewneck T-Shirt
$35.00
 
This classic seats nine comfortably and gives you big time views out of the unheard of 23-windows. And speaking of big, check out the large brush strokes on this original painting that makes for a design that's larger than life-just like this classic VW bus. Made using our exclusive specialty dying process that uses real chile peppers and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Tribal Petro Gecko Coconut Pique Polo Shirt
$60.00
 
Want to raise your game? Then an embroidered pique polo is the way to go thanks to the colorful gecko design that literally stands out from the cool, coconut dyed material. Made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. Plus, it is proudly screen printed in the United States using colorfast inks that won't bleed during wash for quality you can see and designs that stand the test of time.
Short-Sleeve Tribal Parrot Fish Coconut Pique Polo Shirt
$58.00
 
Want to raise your game? Then an embroidered pique polo is the way to go thanks to the colorful parrot fish design that literally stands out from the cool, coconut dyed material. Made from 100% combed Peruvian cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. Plus, it is proudly screen printed in the United States using colorfast inks that won't bleed during wash for quality you can see and designs that stand the test of time.
Short-Sleeve Tie Dye Haight Blue Hawaii Classic Crewneck T-Shirt
$35.00
 
Nothing captures the aura of the hippy headquarters like a tie dye backdrop for the iconic crossroads sign. Whether you want to remember your own long strange trip to this landmark or believe the Sixties lives on in you, this shirt will make you feel totally groovy. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Surfa Stripe Kona Coffee Classic Crewneck T-Shirt
$35.00
 
The coffee dyed fabric brings intense energy. The blue stripe brings a calming cool. Together they even you out and give you a look that says you're up for anything. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.