Island Life

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SORT BY:
Long-Sleeve Sunset Dream Pumpkin Classic Crewneck T-Shirt
$41.00
 
This is the dream right here. A secluded island beach. A light tropical breeze. Palms trees for shade. And a legendary Hawaiian sunset (cold drink not pictured). Made using our exclusive pumpkin specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Ethnic Surf Vertical Charcoal Tide Break Hoodie
$72.00
 
Traditional geometric kapa designs serve as the perfect background for an original-style wooden longboard. This throwback design is a celebration of island ancestry that brings the past into the present in pure surfer style. When it comes to this sweatshirt we sweat the small stuff. We use the downiest fleece and then pre-wash it to minimize shrinkage and give it extra softness. The hood features a 100% cotton liner for breathability and a smooth feel and twill neck tape for added durability. Rib side and underarm panels provide freedom of movement while the attention to detail in our exclusive artwork delivers a wave of style that will get you a lot of attention.
Crater Dyed® Crazyshorts® Twill Shorts
$51.00
 
Experience the essence of life on the coast embodied in a pair of shorts that takes versatile style to a new grade of comfort.  Once you´ve walked a mile in our original Crazyshorts® design, you´ll find yourself coming back to get a pair in every color!

Built for the coastal living and vacation lifestyle, these shorts are made from 100% cotton twill with an elastic waistband for the perfect fit you can always count on.  Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won´t get lost in the wash.  Add a Crazy Shirt to the mix, and you´re headed for vacation!

Long-Sleeve Seashore Blue Hawaii Classic Crewneck T-Shirt
$41.00
 
Hawaii seashores are among the most stunning and exotic in the world. The long stretches of soft warm sand touched by the cool blue ocean provide peace and tranquility that will seep through your body. This design on our classic crew captures the serenity and beauty of Hawaii. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Coconut Dyed Canton Pants
$61.00
 
From food to fiber, they say there are nearly 100 uses for the coconut. That kind of versatility is hard come by in anything except maybe these pant which just so happen to be dyed using real coconut. The relaxed fit and comfortable brushed backing on the inside of these pants make them great for lounging around while the heavyweight twill cotton and banded rib-knit elastic waistband and cuffs make them a more handsome and durable alternative to sweat pants. Their versatility is enhanced by the three-pocket design, further proving that these are the pants of choice for those living a true islander lifestyle.
Short-Sleeve Maori Honu Pareo Leaf Hawaiian Polo Shirt
$58.00
 
Looking for a classy style polo that can cover business lunches, golf games or evenings out in town? Try our new Hawaiian Polo featuring an original design of the Hawaiian sea turtle in traditional motifs surrounded by falling foliage. The fabric made from 100% pique cotton has such a soft feel and the relaxed fit allows pure comfort. Equipped with a stabilized collar and coconut shell buttons for added island flair. The reactive print process of the all-over design will hold the color longer and resist fading. Add this stylish casual-dress attire to your wardrobe and let it be the first thing you grab for any exciting venture on the agenda.
Pumpkin Dyed Twill Pants
$59.00
 
Pumpkin and these pants are perfect companions because one is all about carving and the other one is all about its cut. Made from breathable, heavyweight twill fabric, these pants also have a versatility that's enhanced by their effortless style that features an elastic drawstring waistband, easy-to-access front pockets and a slim yet comfortable fit. Whether you want something more vibrant than your old blue jeans or a pair of khakis for dinner, our twill pants can answer the call for both and everything in between.
Revo Harness Crystal/Blue Water Sunglasses
$189.00
 
See it all in brilliant detail with these high-contrast, performance, polarized sunglasses. As a leader in polarized lens technology, Revo has been pairing fit and performance with the hottest eyewear styles since 1985. Whether you're kicked back on the beach or commuting in the car, these lenses will protect your eyes, cut glare and deliver a crisp view of the world around you.
Short-Sleeve Leaf Band Kona Coffee Classic Crewneck T-Shirt
$35.00
 
Though simple and understated, this design should not be underestimated. Full of movement and tradition, it captures the natural beauty and intricate artwork that are important elements native to the Hawaiian islands. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Destination Oahu Key Lime Classic Crewneck T-Shirt
$35.00
 
This shirt is all over the map in the best way possible. Explore Oahu's amazing sights in this key lime dyed tee that's out of sight in its own right. Made using our exclusive specialty dying process that uses real key limes and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Tribal Nalu Tail Crater Classic Crewneck T-Shirt
$41.00
 
Try on our Crater dyed long sleeve crew and you might not want to take it off. Such an essential garment that will keep you warm and comfortable for a day out or at home reading a favorite book. The incredible rich hue can only be produced by our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Blue Hawaii Dyed Crazyshorts® Twill Shorts
$51.00
 
Experience the essence of life on the coast embodied in a pair of shorts that takes versatile style to a new grade of comfort.  Once you´ve walked a mile in our original Crazyshorts® design, you´ll find yourself coming back to get a pair in every color!

Built for the coastal living and vacation lifestyle, these shorts are made from 100% cotton twill with an elastic waistband for the perfect fit you can always count on.  Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won´t get lost in the wash.  Add a Crazy Shirt to the mix, and you´re headed for vacation!

Short-Sleeve Island Escape Pineapple Classic Crewneck T-Shirt
$35.00
 
Hop in and escape into sunshine in this new Classic Crew! The vibrant sunny color was made using our exclusive specialty dying process that uses real pineapple juice and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Ash Expedition Shorts
$56.00
 
Why do expedition shorts always only come in olive drab or khaki? We think exploration, be it on the mountain or in the city streets, should be exciting so why not make sure your shorts reflect that. These shorts have a great all-over design that is at once traditional, fun and stylish. Also setting them apart is that they are made of upcycled coconut husks for ultimate breathability and durability. The 4-way stretch fabric is lightweight to move with you and a built-in cell-phone/media player pocket lets you talk the talk while walking the walk.
Short-Sleeve Hawaiian Floral Band White Pima T-Shirt
$43.00
 
This design could have been created in the 1920s or the 2020s. It doesn't matter, the classics never go out of style and this blue-on-white beauty has staying power for the ages. Already made with a luxurious fiber with brilliant luster, our Pima cotton tees are finished with a special wash for ultimate softness and durability. This style also features a slimmer fit and a fine, ribbed collar for a modern look. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Coconut Dyed Twill Pants
$59.00
 
Not quite white, but brighter than khaki, these pants have a look all their own thanks to a dye made with real coconut that gives them their unique color. This airy hue is a great complement to these pants which are light and breathable for a sunny day but heavyweight for cool breezes and nights. These pants also have a versatility that's enhanced by their effortless style that features that an elastic drawstring waistband, easy-to-access front pockets and a slim yet comfortable fit. Whether you want something more vibrant than your old blue jeans or a pair of khakis for dinner, our twill pants can answer the call for both and everything in between.
Short-Sleeve Maori Honu Pareo Blue/Red Hawaiian Polo Shirt
$58.00
 
Looking for a classy style polo that can cover business lunches, golf games or evenings out in town? Try our new Hawaiian Polo featuring an original design of the Hawaiian sea turtle in traditional motifs surrounded by falling foliage. The fabric made from 100% pique cotton has such a soft feel and the relaxed fit allows pure comfort. Equipped with a stabilized collar and coconut shell buttons for added island flair. The reactive print process of the all-over design will hold the color longer and resist fading. Add this stylish casual-dress attire to your wardrobe and let it be the first thing you grab for any exciting venture on the agenda.
Short-Sleeve Sunset Scenic Pumpkin Classic Crewneck T-Shirt
$35.00
 
Who says you can't wear a postcard? This shirt is the ultimate expression of the island getaway and will have you trying to mail yourself back to Hawaii every time you wear it. Made using our exclusive specialty dying process that uses pumpkin to get this cool orange color and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Revo Maverick Matte Black/Graphite Sunglasses
$149.00
 
Go big or go home. That's what these oversized sunglasses say. They also say I'm ready for anything thanks to the SuperFlex flexible plastic frame that is virtually indestructible. Equally durable are the Serilium+ polarized lenses with 100% UV protection coating and glare-reducing nylon. The curved profile makes for a snug fit when you're out on an adventure and slip, reducing elastomeric nose pads and integrated spring hinge construction make for a comfortable fit. The graphite lenses are great for all types of outdoor activities, from boating to golfing and everything in between.
Short-Sleeve Shipfaced Brew Beer Classic Crewneck T-Shirt
$35.00
 
When you're out on the ocean there's water, water everywhere but not a drop to drink. But, that's why you brought a cooler of beer and are wearing this awesome beer dyed T! Made using our exclusive specialty dying process that uses real pale ale and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Hulaflage Camo Green Board Short
$65.00
 
The distinct pattern of our hulaflage shorts combines Hawaiian foliage and hula girls in the coolest camo you’ve ever seen. Made from a blend of nylon, cotton and polyester, these quick-dry, lightweight shorts are great for anyone who’s active. Surfers won’t be the only ones that dig the classic boardshort style thanks to a special wash that lends them a cool vintage looks and feel.
Short-Sleeve Retro Scenic Paradise Red Classic Crewneck T-Shirt
$35.00
 
Hawaii is well-known for its incredible weather, gorgeous beaches of warm soft sand and an abundance of lush foliage. A big lure can be credited to its spectacular sunset views. Brilliant red, orange, pink hues leave spectators in awe as the sun makes its way towards the horizon. The design on this new tee captures Hawaii's picturesque scene. The vibrant red shirt color was produced by our exclusive Paradise Red specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Blue Hawaii Dyed Twill Pants
$59.00
 
Nothing says casual comfort like our line of men's twill pants. As versatile as they are comfortable, these pants are great for a casual trip to the gym or a dressier day on the town. These easy-to-wear pants deliver unbeatable comfort with their heavyweight construction and elastic drawstring waistband. Built with supreme durability to last through years of everyday use. You'll enjoy all the room to store your valuables with our curved front pockets and back welt pockets with topstitching.
Short-Sleeve Big Swell Root Beer Classic Crewneck T-Shirt
$35.00
 
Oahu's North Shore is most famous for its massive waves that can reach up to 50 feet during peak season. Hundreds make the trek to view the powerful, awe-inspiring waves each year. We're stoked to have caught a Big Swell on our new Root Beer dyed crew. Our specialty dyeing process that uses the natural ingredients of the bubbly, foamy drink created this cool earthy color that enhances the wave's sparkling crest . Featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Twilight Sun Blue Hawaii Classic Crewneck T-Shirt
$35.00
 
Just before the sun goes down, it lights up the sky to remind us of the great day we've had, the power of being in the moment and what to look forward to tomorrow. Embrace the beauty of the past, present and future with this stunning original painting of a sunset sail. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Kona Coffee Dyed Twill Pants
$59.00
 
You'll love the casual comfort of our 100% cotton twill pants. Versatile enough to go from casual to more dressy occasions, and quality constructed to last through years of everyday use. If you've tried our famous Canton Pants, you'll want these in your wardrobe too. The fabric is lighter in weight and is a bit more dressy with a slightly slimmer fit in the hips and thighs. Pair them with a Crazy Shirt and you're set!
Long-Sleeve Honu Mano Legend Hemp Classic Crewneck T-Shirt
$41.00
 
In an ancient Polynesian story, a grandmother and granddaughter, after being shunned from their own village, jump into the ocean only to turn into a turtle and a shark. After swimming many, many miles they are welcomed to a new home where they are celebrated to this day. In this shirt the tale comes to life in stunning traditional-style artwork. Made using our exclusive specialty dying process that features real industrial hemp and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material’s fiber resulting in more vibrant colors, softer feel and artwork that doesn’t crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve Tribal Lizard Navy Classic Crewneck T-Shirt
$37.00
 
Lifelike yet mystical, this lizard will ground you to the earth and connect you to your ancestral spirit. The bold desert hues positively glow against the dark background like a starring night spent in a remote and beautiful campsite. Made from 100% cotton that is ring spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Diamond Head Sunset Hemp Oceanfront Polo
$60.00
 
One of the most breathtaking sights in the world is Hawaii's sunset gloriously enveloping the famous landmark. The spectacular vision remains locked in memory long after suitcases have been unpacked. Our new Oceanfront Polo captures the amazing scene of Oahu's iconic Diamond Head Crater. Made from 100% combed cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. It has faux horn buttons for a modern, dressy vibe but the reactive dyed fabric is prewashed to give it a laidback, comfortable feel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Ink Expedition Shorts
$56.00
 
Why do expedition shorts always only come in olive drab or khaki? We think exploration, be it on the mountain or in the city streets, should be exciting so why not make sure your shorts reflect that. These shorts have a great all-over design that is at once traditional, fun and stylish. Also setting them apart is that they are made of upcycled coconut husks for ultimate breathability and durability. The 4-way stretch fabric is lightweight to move with you and a built-in cell-phone/media player pocket lets you talk the talk while walking the walk.
Revo Slater Blush Tortoise/Champagne Sunglasses
$199.00
 
Classic meets cool in these awesome, everyday cat-eye sunglasses. The traditional tortoise frame is elevated by its blush coloring for a fashion-forward look. The Champagne lenses not only have a lustrous sheen but also deliver a soothing visual performance with a spectacular incandescent effect. The shatterproof polycarbonate serilium lenses manage the full spectrum of light, including blue light and high-energy visible (HEV) light, making it easier to see devices, watches and phones.
Pumpkin Dyed Crazyshorts® Twill Shorts
$51.00
 
Orange conveys warmth and sunshine making it the perfect color for shorts. It also gets you noticed and draws people in, which is perfect because once you tell them your shorts are dyed with pumpkin they'll love them even more-and so will you. Built for an active lifestyle, these shorts are made from 100% cotton twill. With an elastic waistband for the perfect fit you can always count on, they manage to bridge the gap between casual and stylish. Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won 't get lost in the wash. Pair this with your favorite Crazy Shirt and you'll be ready for any adventure.
Legendary Black Twill Hat
$27.00
 
Though we don't know their names, the first voyagers that mapped out the Hawaiian islands are still legends to those that call this place home. We honor them and this volcanic archipelago with our classic geographic design. This hat is made with 100% cotton twill fabric and has an interior sweatband to wick away moisture. It is enzyme washed so it's soft and has a pre-formed plastic bill to look broken-in from the first day you put it on. The adjustable Flip-N-Grip Soft buckle system allows for a great fit. One size fits most.
Long-Sleeve Paddle Out Pineapple Classic Crewneck T-Shirt
$41.00
 
Hawaiians removed the sails from Polynesian-style boats to create outriggers powered by paddlers. This demonstrates the strength and teamwork inherent in the Hawaiian people, traits we celebrate in this dynamic design featuring traditional patterns. Made using our exclusive specialty dying process that uses real pineapple juice and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Diamond Head Break Kona Coffee Classic Crewneck T-Shirt
$35.00
 
Our artists beautifully captured Diamond Head, the famous landmark, in all its glorious stature. The skillful use of vibrant red, orange, gold, blue hues seem to come alive on this classic crew. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Pumpkin Dyed Canton Pants
$61.00
 
To wear orange pants you have to be comfortable in your own skin so those pants might as well be our super-comfy Canton Pants. Along with being bold, what's cool about these pumpkin-dyed pants is that they go with just about anything else-lights and darks alike-to give you the option to be who you want and wear what you want. Much of that great feeling these pants give you is thanks to the relaxed fit and comfortable brushed backing on the inside of these casual garments. Great for lounging around, this style is also constructed with the heavyweight twill cotton and has a banded rib-knit elastic waistband and cuffs that make them a more handsome and durable alternative to sweat pants. Their versatility is enhanced by the three-pocket design, further proving that these are the pants of choice for those living a true islander lifestyle.
Short-Sleeve Kamanawana Black Classic Crewneck T-Shirt
$31.00
 
Hawaiian greetings don't get anymore welcoming than the saying on this tee. We're just warning you-it's so inviting that if you wear it be prepared to get real friendly with everyone you meet. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Paradise Red Dyed Crazyshorts® Twill Shorts
$51.00
 
Look up paradise in the dictionary and you're bound to see the word "unspoiled", which is a perfect way to define these shorts. The original Crazyshorts® design, we've haven't messed with the 100% heavyweight cotton twill construction that has made these popular since day one. What we have changed is the colors, and the newest entry into this collection is Paradise Red, a bold hue that lets you take a vacation from boring every time you wear these bottoms that go from the beach to the pool to the town without missing a beat. Plus, they feature an elastic waistband, deep front pockets and a continuous, triple-stitched drawstring that won't get lost in the wash.
Short-Sleeve Funpa Crater Classic Crewneck T-Shirt
$35.00
 
The old man knows he's still young at heart. Show him you feel the same way by getting him this cool tee for father's day or any day you get to spend time with him. Made using our exclusive specialty dying process that uses real volcanic ash and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Coconut Dyed Crazyshorts® Twill Shorts
$51.00
 
You might want to call this color off-white, but we like to think of it as on-point when you want to keep things casual without white-washing your personality. The creamy hue fits right in with the weave of this material, creating a striking texture and natural shade that goes well with Ts, polos and Hawaiian shirts alike. Made of 100% heavyweight cotton twill, these bottoms can go from the beach to the pool to the town without missing a beat or you missing any of the fun-making these the only piece of clothing you truly need for coastal living and vacationing.
Short-Sleeve Woodcut Scenic Blue Hawaii Classic Crewneck T-Shirt
$35.00
 
Wood carving as an artform goes back to the native Hawaiian culture. Using this traditional technique but with a more fluid approach than customary block designs, our artist has created an iconic island image with just the right touch of whimsy. Made using our exclusive Blue Hawaii specialty dying process and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Kick Back Kona Coffee Classic Crewneck T-Shirt
$35.00
 
Relaxation is the importance of maintaining health and wellbeing in order to deal with life's stress is what this shirt is talking about! Our classic crew has always supported the lifestyle to kick back and give the body a chance to take a break. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Long-Sleeve North Shore Board Stripe Kona Coffee Classic Crewneck T-Shirt
$41.00
 
The legend of riding the giant waves at Oahu's North Shore goes back to 1950s when surfers started flocking there to cruise breaks like Sunset and Pipeline. This design harkens back to those days thanks to its retro style artwork and images of classic boards. The Kona coffee dyed color gives it an extra kick that brings it into the current fashion without losing its historic island connection. Made using our exclusive specialty dying process that uses real Kona coffee and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Blueberry Dyed Crazyshorts® Twill Shorts
$51.00
 
Blueberries are just about the best thing you can eat for your body. They're also good for a healthy lifestyle in the form of our newest specialty dyed shorts made from 100% cotton twill. With an elastic waistband for the perfect fit you can always count on, they manage to bridge the gap between casual and stylish. Details include deep front pockets to keep items secure, reinforced pocket seams to prevent ripping and a continuous, triple-stitched drawstring that won't get lost in the wash. Pair this with your favorite Crazy Shirt and you'll be ready for any adventure.
Short-Sleeve Tribal Mano Stripe White Crewneck T-Shirt
$31.00
 
Our Classic Crew Neck T-Shirts are made of 100% cotton and feature a wider cut with no side seams for superior comfort and long-lasting service.
Short-Sleeve Majestic Napali Coast Smoke Pima T-Shirt
$43.00
 
A phrase like "rugged beauty" just begins to describe the awesome natural presence of the sea cliffs on the Napali Coast. They really are something you have to see to truly understand but the next best thing is this incredible original painting that's a stunning depiction of Mother Nature's amazing artistry. Already made with a luxurious fiber with brilliant luster, our Pima cotton tees are finished with a special wash for ultimate softness and durability. This style also features a slimmer fit and a fine, ribbed collar for a modern look. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Twin Waves Kona Coffee Oceanfront Polo
$60.00
 
Experience the spirals and ripples of the powerful waves on this design with our new Oceanfront Polo! Made from 100% combed cotton, this style has the comfort you expect from a casual shirt and the substance you want for a refined sense of style. It has faux horn buttons for a modern, dressy vibe but the reactive dyed fabric is prewashed to give it a laidback, comfortable feel. Plus, it is proudly embroidered in the United States using a soft backing and threads that won't bleed during wash for quality you can see and designs that stand the test of time.
Short-Sleeve Ethnic Surf Pineapple Classic Crewneck T-Shirt
$35.00
 
Traditional geometric kapa artwork serve as the perfect background for an original-style wooden longboard in this throwback design. A celebration of island ancestry brings the past into the present in pure pine dyed style. Made using our exclusive specialty dying process that uses real pineapple juice and featuring 100% combed ring-spun cotton, this t-shirt has 50+ SPF protection to keep you feeling cool, calm and protected all year long. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Ko'olau Mountain Range White Classic Crewneck T-Shirt
$31.00
 
The remnants of an ancient volcano, the Ko`olau Mountain Range stands tall on Oahu. Full of hiking trails and cloud forests, this chain of peaks affords explorers a close up of Hawaii's natural beauty while this tee gives a glimpses of its majesty from a distance. Made from 100% cotton that is ring-spun then combed to remove impurities, this fabric is luxuriously soft and lightweight yet incredibly strong. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.
Short-Sleeve Bay Cruiser Jet Black Pima T-Shirt
$43.00
 
Sailing in the bay by Sausalito is the best place to get an amazing view of San Francisco. To provie it, in this black and white woodcut design, our artist has created a simple yet gorgeous vision of the city by the bay. Already made with a luxurious fiber with brilliant luster, our Pima cotton tees are finished with a special wash for ultimate softness and durability. This style also features a slimmer fit and a fine, ribbed collar for a modern look. We only use environmentally friendly water-based inks that penetrate the material's fiber resulting in more vibrant colors, softer feel and artwork that doesn't crack or peel. Plus, it is proudly printed in the United States for quality you can see and designs that stand the test of time.